About Affiliate Programs

I often get asked the question of what Affiliate Marketing is when I send proposals to potential clients.

In its simplest form, affiliate marketing is commission-based marketing. From the perspective of the seller, it is creating a program to pay commissions to those that market your products and services for you. From the perspective of the marketer, it is marketing a product or service and making a commission for each sale.

There are numerous services out there that manage affiliate marketing programs to ensure everyone involved is treated fairly: Google Affiliate Network, Commission Junction, AvantLink, LinkConnector, etc.

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Show Your Ads Only When Competitors Ads Are Not Showing

“I’m selling the same products as my supplier and we both advertise on AdWords. We were wondering whether one of us is eating away some market share from the other by doing so, and we end up paying more per conversion than if only one of us would be using AdWords.”

This is a hard question to answer properly as there are a number of different scenarios that could take place and the effects of each will be quite different on your end results.

Yes, competition can drive up prices. If you’re both competing to position your ad in the same slot on the Search Engine Results Page (SERP), then obviously you’re going to be in direct competition with each other and anyone else who is advertising against that keyword, which could drive up costs.

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Elegant logo design – Inspiration and Tips

Elegant logo design is a pretty exhausting task what with having to think of all those ideas and going back and forward with the client. But after reading this article I hope that it will become a little easier for you to knock out some pretty sweet designs.

its also good when showing the client to present at least 5-10 different versions, even if it’s something simple like a change of color or some font styling.

I’ve had many clients often ask to see a design with a slight change just because it was hard for them to visualize it in their heads, I guess it’s the same for all clients and in the most part why they are hiring you.

So check out some of the examples below and hopefully you’ll feel better next time you have to come up with a few good logos 🙂

Try drawing tools

If the thought of learning to use the drawing tools in Adobe Photoshop or Illustrator makes you sigh, try CorelDraw, no really I am serious, CorelDraw is also vector-based the same as Illustrator but it offers a very different approach to design and illustration.

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