How Corporate Spies Work

Winkler is a former NSA manager specialized in cybercrime. As we all are faced with this sort of bad things that may hurt or damage our hard work, let’s see what he has to say about cybersecurity and why we must first and foremost focus on a bulletproof connection to the Internet.

At the NSA, Winkler learned valuable lessons about cryptoanalysis and database design, among other things. But the spy’s life failed to match his expectations. The NSA, says Winkler, was “more Dilbert than James Bond.”

It was in the private sector that he finally found the intrigue he longed for. While working as a project manager at SAIC, a San Diego-based technology consulting firm, Winkler was asked to conduct a security test for a client company.

The company wanted to know how easy it would be for a competitor to identify its overnight carrier or the type of computer system used in its research library. Winkler took it upon himself to broaden the assignment. “Why go after something so lame?” he says. “The goal was to simulate an attack, and that means computer access.”

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How to Stick to Your Ultimate Goal

After I graduated from college, the very next week I was sending out my resume. I was desperate for a job. Any job. Just give me a job!

In less than a month I got one. Was it my dream job? No. Did it pay the bills?  Yes, somewhat. My friends got jobs. Did they like their jobs? Somewhat, kind of. But it was okay because we were all on the ‘right track’…

During this time, there were lots of happy hours, parties, events, shopping days, gatherings, dinners. Did I want to go to all these events? A few I really did, but the majority I could have passed on. Did I spend money I didn’t want to spend or didn’t have to spend? Yes!

Before you know it that goal of being a startup engineer, or a web designer, or even the goal of saving enough money to take the new course is buried deep under new clothes, dinner receipts, and revised resumes.

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Traffic Generating Strategies

Looking to drive more traffic to your blog? Don’t sacrifice quality content for traffic-generating “tricks” that make your blog look like it exists only to serve up Google Adwords. Here are a few of them that make me crazy:

Linking a business concept with a ridiculously unrelated pop culture reference. Really, does anything scream “I want clicks” more than a post entitled “14 Ways B2B Marketing Strategy is Like a Lady Gaga Concert”?

Numbers. I’m as much of a fan of writing (and reading) the “5 Things That…” and “17 Great Ways To…” list-style posts as the next blogger. This blog has its fair share. But when 90% of your post titles start with a number, you’re trying too hard.

Excessively long list posts. If you have 182 things to say on any topic, you should consider writing a book, not a blog. I just make sure my CSS layout is okay so that the design comes across as professional, but that’s about it. Not length matters, layout and content matter most!

Pop-ups. It’s so annoying when I’m midway through reading a blog post and suddenly the screen goes dim and I’m invited to SIGN UP for a FREE WHITE PAPER. It’s akin to being interrupted in the library by someone shoving a flyer in your face. Go away. Better check out our post about SEO techniques for Affiliate Marketers.

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